Brian Pasch conducted an industry webinar on March 13, 2020 to discuss marketing and sales strategies that would be appropriate during the coronavirus pandemic. Dealers, dealer groups, vendors, and automotive manufacturers will benefit from the ideas and strategies shared in this presentation. Additional information and resources can be obtained by contacting Brian Pasch or the team at PCG Digital at 732-450-8200.
Customer Data Platforms (CDP) will take on more significance in 2023 as dealers seek to optimize their customer portfolio to increase retention and lifetime value (LTV)
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